Yay, I typed “The End” today on my most recent Melanie Hart novel. I still have revisions a edits to do, but some of that work is already done. I’m excited. I always am when a new book is about to launch.
The second in my Melanie Hart mystery series went live at Amazon late yesterday afternoon. In this book Ginger Black is in charge of the Downtown Business Association’s Santa’s Cabin. But the elf who keeps things running smoothly there has come up missing. Under Association Bylaws, Ginger must take over his duties until a replacement can be found. That means babysitting children who have been dropped off at the cabin while their parents shop. Melanie Hart thinks having Ginger anywhere near raucous children and a laughing fat man could lead to murder. So Melanie takes it upon herself to track the missing man down.
Obviously, I’m excited. It’s available to buy at Amazon for borrow through Kindle Unlimited. Take a minute. Check it out.
Beyond the challenge of writing the book, there’s also the question of getting the word out to your faithful fans that there’s a new book to be had. That’s no small point, especially today when so many books are available. I currently offer many ways for readers to learn of my new publications. But recently, I’ve added another channel. And I think it’s a spiffy one offered by the mighty Amazon.
Apparently a lot of writers don’t think or even know about this option. I certainly didn’t until it was pointed out to me recently in a popular forum. The service is available to writers on their author’s page, where a shiny little star pops up in the left hand corner and encourages visitors to mark the author as one of their favorites. Check it out.
A large number of clever self publishers have been encouraging readers to sign up for information in new releases for a long time now. Typically, they use an email service such as MailChimp to collect the email addresses of fans. Then, when their novel’s finished, they send out an email and hopefully reap the rewards by having their readers click book to buy it.
I haven’t done that yet, but I have added the link to my Amazon Authors page on the Home Page of this website. There, I urge them to add me as one of their Amazon favorite authors. It’s quick. It’s convenient. And hopefully, it’s effective.
I also run a sign up sheet on the website and provide links to my Facebook page and Twitter account. With more and more books being published daily, building your fan base is becoming more important than ever before. Providing a number of ways to help fans track your books – really makes sense to me.
Sheriff Delton Ross believes in justice. He feels money, influence, and power should not matter when a person stands before the law. So when a fellow sheriff from a nearby county calls asking for help apprehending a criminal, Ross immediately pledges his hand. But no effort ever walks a smooth path and Ross soon finds himself in a pickle. Still, the man is nothing if not resourceful. When he sets out on an assignment, Ross generally likes to succeed.
This exciting short story was written in response to an eight-hour-fiction challenge. It’s available to buy or to read free though Kindle Unlimited. Download your copy today at Amazon
I’m old enough at this Indie Author game to remember when a free book pushed sales nearly through the roof. Perma-free, the big boys called it. That’s the free ebook in a series that sells the rest of the line. Golden days those were. Or so I’ve heard.
I didn’t manage to write quickly enough to capitalize on that particular marketing trick.
Or take another old saw (remember with ebooks, nothing is really all that old) that nothing sells the old book quite as well as a new book. In other words, the trick to selling well is to produce, produce, produce.
But the times, they are a changin’. Today, the even some of the best performing ebooks writers are noting that sales are becoming more of a challenge with each passing day. They claim it’s difficult to become noticed these days. And from what I’ve seen, I suspect they are correct.
Anyway, the mantra now is shifting from a strategy of getting your next book out there to advertising your current works under something I call pay to play. This means you buy advertising on popular ebook recommendation sites to push your work. Bookbub is praised widely. And other sites for book promotion are also mentioned in reverential tones. Once you pay. They include your book on their list, and sales result. Or so both writers and the site owners say.
I do not doubt them. Advertising is a widely respected, promotional game. But ebook margins make pricey ads a wee bit off-putting in some instances.
Then. there’s the other side of today’s complex market. Those reports say the book-selling market is fragmenting. They predict the entry of such awe-inducing names as Wal-mart and Costco into the future mix.
If those predictions are correct, this hungry, hairy, crazy market for ebooks is about to become hungrier and hairier and even crazier.
I believe it. I’ve seen changes occur in this business that I could never have imagined on my own.
I started off this journey three or four years ago, when I learned I could write a book and publish it as an ebook for free. When I learned that I sat back in my chair and said, “I’m going to do that.” (I’d always wanted to write and publish a novel, after all.)
And I did. And it was fun. And the book sold. But today’s books sell a little less well because so many people, I believe, are sitting back in their chairs and saying, “I’m going to do that.”
In sort, the ebook world is a crazy world. But I’m glad I’m in it. And I’m glad I’ve had what success I’ve had. After all, I didn’t even put a price tag on my first book for nearly two years. Why? Because, said I, who’s going to buy a self-published ebook by a no-name writer? But they did and it was good, and I had fun, and thank you all so much.
May the future, whatever direction it unfolds, be half as much fun as the past couple of years has been. And to those of you who’ve bought my books, thank you very much, and I hope you’ve enjoyed the ride as much as I have.
In my first attempt at writing a mystery series, I produced very little new content today. Instead, I spent most of my day editing. Editing has become rather interesting now what I’ve invested in a spiffy editing program. It’s amazing the kinds of things I’m learning from using it. I have a tendency to repeat words. This program is marvelous at pointing those errors out to me. Now, if it would only write the revisions for me, life would be a snap. LOL.
I’m at some twenty thousand words in this opus. I’d hoped to put this book out as a novella at around forty thousand words, but it looks as though the thing will extend well beyond that word total. Word count is always a mystery to me. The mantra for success today is to write quickly and publish often. They say doing so will to keep your name before the readers and increase your chances for a sale. To that end, I think a novella looks like a dandy choice. However, other people say longer books sell better than shorter ones. Unfortunately, I don’t have enough books out to test either theory yet.
Which brings me to my last point, my writing commitment. I thought it was fine. I thought I was doing a decent job of plowing forward in this writing attempt of mine, but I’ve begun to suspect I’m a I don’t produce enough words per day. In short, when it comes to book production in this digital age, I’m appear to be a piker.
J. A. Konrath recently posted his statistics for the sales of his titles on his blog. The info was an eye opener for me. Besides the fact he earned some $1.5 million over the span of three to four years, it was his book count that blew my mind. I only totaled up titles for two years. But one year, he listed ten new titles. The next year, he recorded nine.
So, order to self: Butt in chair. Hands on keyboard. And pick up my pace!
I grant you there are days when I wonder why I do this. But the question doesn’t linger with me for long. Because the answer is I like challenges. And writing and publishing and designing my own book covers provides enough challenges to keep me both busy and entertained.
Plus I just flat out enjoy being an entrepreneur. I like biting into my hamburger at night, knowing that I’ve truly earned it. I thrive on exercising my wits in an effort to put myself and my book in front of an ever increasing number of eyes. I groove on hanging out in self-pubber’s chat rooms and lists and forums. I lap up the mantra with relish that self published authors are going to take over the world. (Even if I think we’re unlikely to accomplish that goal.)
My only true weakness is keeping my fingers at work on the keyboard long enough to pump out the-next book. It’s so much easier and more entertaining to jump onto the web and do all the above-named stuff. But I know the novel’s the thing. And somehow, I eventually manage to pull another one out of somewhere.
And that’s the mysterious part. Where do these books come from? Where are our characters born? Of course, that’s not the singular province of self-published authors. That act crosses the great divide between us and them. (You know, the writers with contracts and deadline handed down by somebody else.) But no matter how different our outlooks or methods might be, we’re all engaged in the same game. Tapping our creativity and putting books out there in the most entertaining fashion we can.
There is a great deal that divides our two camps. But there’s a great deal that unites us as well.
For my money, though, I get a hoot out of going it alone.